How to Embed Google Reviews
on Squarespace in 2025

Display your Google reviews on your Squarespace website with beautiful widgets that match your site's design. This complete guide shows you exactly how to embed Google reviews on Squarespace in under 5 minutes—no coding experience required.

Whether you run a local restaurant, salon, law firm, or any service business, showing your Google reviews on your Squarespace site builds instant credibility. 88% of consumers trust online reviews as much as personal recommendations, making review widgets one of the most effective trust-building tools for Squarespace websites.

Why Embed Google Reviews on Your Squarespace Site?

Before we dive into the installation steps, here's why displaying Google reviews on Squarespace is essential for your business:

• Build instant trust — New visitors see real customer experiences immediately
• Increase conversions by up to 270% — Reviews reduce purchase hesitation
• Boost SEO rankings — Fresh review content signals authority to search engines
• Save time — No manual updating—reviews sync automatically from Google
• Look professional — Modern widgets that match your Squarespace template

Prerequisites: What You Need

Before embedding Google reviews on your Squarespace website, make sure you have:

• A Google Business Profile with reviews (claimed and verified)
• Access to your Squarespace Editor
• At least 3-5 Google reviews for best visual impact
• Core, Plus, Advanced, Business, or Commerce plan for JavaScript widgets

Note: Personal plans support Code Blocks with HTML/CSS only. For JavaScript-based review widgets like RevuKit, you'll need Core or higher. For site-wide placement using Code Injection, you'll need a Business or Commerce plan.

How to Embed Google Reviews on Squarespace (Step-by-Step Guide)

This is the easiest way to add Google reviews to your Squarespace site. Perfect for displaying reviews on specific pages like your homepage, about page, or contact page.

Method 1: Using Code Blocks (Recommended for Page-Specific Placement)

Step 1: Design Your Review Widget

First, create your customized Google review widget:

1. Visit RevuKit.com
2. Browse the widget gallery and choose a style (badge, card, carousel, or grid)
3. Use the theme selector to match your Squarespace site's color scheme
4. Adjust border radius and shadow options from the dropdowns
5. Preview how it will look on your Squarespace site

Step 2: Connect Your Google Business Profile

Link your business to display your actual Google reviews:

1. In the Google Places search box, type your business name
2. Select your business from the dropdown suggestions
3. RevuKit automatically loads your real reviews and star rating
4. Verify your reviews display correctly in the live preview

Step 3: Copy Your Embed Code

Get your personalized widget code:

1. Click "Get Widget Code"
2. Select Squarespace as your platform
3. Copy the complete code snippet (includes both the <div> wrapper and <script> tag)
4. Your code includes your business ID and all style customizations

Your code will look something like this:

<div id="squarespace-revukit-widget">
  <script
    src="https://cdn.revukit.com/widgets/google-stars-top.umd.js"
    data-business-id="your-business-id"
    data-place-id="ChIJx4lnRTgZDTkRJjDnN6pXp0U"
    data-primary-color="#FBBC04"
    data-secondary-color="#1f2937"
    data-tertiary-color="#6b7280"
    data-border-radius="8px"
    data-shadow="0 1px 2px 0 rgb(0 0 0 / 0.05)"
    data-target="squarespace-revukit-widget"
    async>
  </script>
</div>

Step 4: Add Code Block in Squarespace Editor

Now add the widget to your Squarespace page:

1. Open your Squarespace site in the Editor
2. Navigate to the page where you want to display reviews (e.g., homepage, about page)
3. Click "Edit" on the page
4. Click an insert point (+) where you want the widget to appear, or click "Add Block"
5. Select "Code" from the block menu
6. Click the pencil icon to open the code block editor
7. Paste your RevuKit embed code into the text field
8. Make sure "Display Source" is turned off (you want the widget to render, not show as code)
9. Click "Apply"

Step 5: Preview and Publish

Test your Google reviews widget before going live:

1. Click "Preview in Safe Mode" if the widget doesn't appear while logged in (this is normal for embedded code)
2. Verify your Google reviews display correctly with proper styling
3. Test on mobile view to ensure responsive design
4. Click reviews to make sure they're interactive (if applicable to your widget style)
5. When satisfied, click "Save" to publish your changes

Can You Add Google Reviews to Squarespace for Free?

Partially. Code Blocks work on all Squarespace plans including Personal, but Personal plans only support HTML and CSS code. For JavaScript-based widgets like RevuKit, you need Core, Plus, Advanced, Business, or Commerce plans. If you want site-wide placement using Code Injection, you'll need Business or Commerce plans.

Method 2: Using Code Injection (Site-Wide Placement)

Use this method if you want to display Google reviews on every page of your Squarespace site (for example, in your header or footer).

Requirements:

• Squarespace Business or Commerce plan
• Access to site settings

Steps to Add Code Injection:

1. Complete Steps 1-3 from Method 1 above (design widget, connect business, copy code)
2. In your Squarespace dashboard, go to Settings
3. Click Advanced
4. Select Code Injection
5. Choose where to inject the code:
   • Header — loads early in the page (good for scripts that need to load first)
   • Footer — loads at the end (recommended for widgets to improve page speed)
6. Paste your RevuKit embed code into the chosen field
7. Click "Save"

Note: Code Injection adds the code to all pages. To control placement visually, you may need to add additional wrapper divs or use Code Blocks instead for specific pages.

What's the Best Way to Show Google Reviews on Squarespace in 2025?

Where you place your Google reviews widget significantly impacts conversion rates. The best way to show Google reviews on Squarespace is to display them strategically across multiple high-traffic pages. Here are the most effective locations:

• Homepage hero section — Build immediate trust above the fold
• About page — Reinforce credibility with your brand story
• Contact page — Encourage visitors to reach out after seeing reviews
• Service/product pages — Reduce hesitation at decision points
• Footer sections — Consistent trust signals throughout the site

Customization Tips for Squarespace Sites

Make your Google reviews widget blend seamlessly with your Squarespace design:

Color Matching:

• Use RevuKit's theme selector to match your Squarespace template's color palette
• Extract exact color codes from your Squarespace theme settings (Design → Site Styles → Colors)
• Apply your brand's primary color as the accent color

Border and Shadow:

• Match border radius to your Squarespace buttons and cards
• Use subtle shadows for modern Squarespace templates
• Choose no shadow for minimalist designs

Layout Considerations:

• For full-width sections, use grid or carousel widget styles
• For sidebars or narrow columns, use badge or compact card styles
• Ensure adequate padding around the code block in Squarespace

Troubleshooting Common Issues

If your Google reviews aren't displaying correctly on Squarespace, try these solutions:

Widget Not Showing:

• Click "Preview in Safe Mode" — embedded code often doesn't display while logged into Squarespace
• Verify you copied the complete code (both <div> and <script> tags)
• Check your Google Business Profile is public and has reviews
• Ensure "Display Source" is turned OFF in the code block settings
• Confirm you're on Core, Plus, Advanced, Business, or Commerce plan (Personal plans don't support JavaScript)
• Clear browser cache and test in incognito mode

Styling Issues:

• Widget colors may take 24-48 hours to fully adapt to your Squarespace template
• Add padding to the section containing the code block for better spacing
• Check for overlapping Squarespace elements blocking the widget
• Use RevuKit's style customization options to override defaults

Mobile Display Problems:

• RevuKit widgets are automatically mobile-responsive
• Test on actual mobile devices, not just Squarespace's mobile preview
• Consider using a more compact widget style for mobile
• Adjust section padding for mobile in Squarespace's responsive settings

Performance and Speed:

• RevuKit widgets load asynchronously and won't slow down your Squarespace site
• Typical load time is under 2 seconds
• Widget uses browser caching for faster repeat visits
• Code is served from a CDN for optimal global performance

Do Google Reviews Help Squarespace SEO?

Yes, displaying Google reviews on your Squarespace website can significantly boost your SEO performance in several ways:

• Fresh content signals — Automatically updating reviews tell search engines your site is active
• User-generated keywords — Reviews contain natural language customers use to find your business
• Increased time on site — Visitors read reviews, reducing bounce rate
• Social proof improves CTR — Higher click-through rates from search results signal quality to Google
• Local SEO boost — Google reviews strengthen local search ranking factors

Adding Google reviews to your Squarespace site is one of the most effective SEO improvements you can make, especially for local businesses competing in geographic search results.

Frequently Asked Questions

Do I need a paid Squarespace plan to embed Google reviews?

For JavaScript widgets like RevuKit, yes—you need Core, Plus, Advanced, Business, or Commerce plans. Personal plans only support HTML/CSS code blocks. For site-wide Code Injection, you need Business or Commerce plans.

Will embedding reviews slow down my Squarespace site?

No. RevuKit widgets load asynchronously and won't impact your page load speed. The code is optimized and served from a fast CDN.

How often do reviews update?

RevuKit Pro and Enterprise plans automatically sync with your Google Business Profile every 24 hours. New reviews appear on your Squarespace site without any manual updates needed.

Can I customize which reviews are shown?

RevuKit displays your most recent Google reviews by default. You can configure filters and display settings in your RevuKit dashboard to show specific ratings or review counts.

Is this method compliant with Google's terms of service?

Yes. RevuKit uses Google's official APIs and follows all display guidelines. Reviews are shown exactly as they appear on Google with proper attribution and linking.

Can I add multiple review widgets to different pages?

Absolutely. You can create different widget styles for different pages (e.g., a badge on your homepage, a detailed grid on your about page) and embed each separately using Code Blocks.

Why doesn't my widget show while I'm logged into Squarespace?

This is normal for embedded code in Squarespace. Click "Preview in Safe Mode" to see the widget, or log out and view your published site. The widget will display correctly for all visitors.

Best Practices for Maximum Impact

To get the most benefit from your Google reviews on Squarespace:

• Keep collecting reviews — Fresh reviews signal active business
• Show a mix of ratings — Displaying only 5-star reviews can look suspicious
• Place reviews strategically — High-traffic pages benefit most from review widgets
• Match your brand — Use colors and styles consistent with your Squarespace template
• Test placement — Try different locations and monitor conversion impact
• Mobile-first thinking — Most Squarespace traffic is mobile, so optimize for small screens
• Monitor performance — Track how reviews affect bounce rate and conversions

Next Steps

You now know exactly how to embed Google reviews on Squarespace using two proven methods. The Code Block approach takes less than 5 minutes and works on Core plans and higher.

Whether you want to add Google reviews to your Squarespace homepage, display reviews in your footer, or integrate them across multiple pages, both methods give you complete flexibility. The best Squarespace plugin for Google reviews is one that automatically matches your site's design—no manual styling required.

Start by designing your widget to match your Squarespace template's aesthetic, then follow the step-by-step instructions above. Your Google reviews will be live and building trust within minutes.