July 2, 2026
Google Review Widget: Add Google Reviews to Your Website (2026)
Add Google reviews to your website with a free Google review widget, platform setup paths, placement tips, and SEO-safe implementation guidance.
RevuKit Guide
Get your Google review link in three ways: from your Business Profile, from Google Search, or built manually with your Place ID. Then share it to get more reviews.
The fastest way: sign in to your Google Business Profile, click "Ask for reviews," and copy the link Google gives you. It looks like https://g.page/r/… /review or a short https://maps.app.goo.gl/… URL. Anyone who opens that link lands straight on your review form.
That link is the single most useful asset for collecting reviews. Every review request — email, text, receipt, QR code — should point to it. Below are three ways to get it, depending on what access you have.
This is the official route and the one to use if you manage the profile. Sign in to the Google account that owns your Business Profile, then open your profile dashboard.
Look for the "Ask for reviews" or "Get more reviews" button on your profile home. Clicking it opens a share panel with your direct review link and a copy button. Copy it and you are done.
If you are signed in as the profile manager, you do not even need the full dashboard. Search your exact business name in Google while logged in.
Your Business Profile management panel appears at the top of the results with quick actions, including "Ask for reviews." Click it and copy the same review link. This is the quickest path when you are already searching for something else.
If you cannot access the dashboard — for example, you are a marketer setting this up for a client — you can construct the link yourself from your Place ID.
Every business on Google Maps has a unique Place ID. Find yours using Google's free Place ID Finder, then drop it into this URL format: https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID. That URL opens the review form for your business exactly like the official link.
A review link only works if customers actually see it at the right moment — right after a good experience. The link itself is long and ugly, so make it easy to use.
The highest-conversion format is a QR code customers scan in person. You can also shorten the link for texts and emails. Ask consistently, never selectively, so you stay inside Google's review guidelines.
Related reading: Free Google review QR code generator, How to get more Google reviews, Google review response templates.
Collecting reviews is half the job. The reviews only drive revenue once visitors to your website see them at the moment they are deciding whether to contact you.
A live Google review widget pulls your latest reviews onto your site automatically, so the trust you build on Google shows up on your homepage and service pages without manual updates.
Related reading: How to embed Google reviews on your website, Preview Google review widget styles.
It is usually a short URL in the form https://g.page/r/…/review or https://maps.app.goo.gl/…. Both open your review form directly. The manually built version uses https://search.google.com/local/writereview?placeid=YOUR_PLACE_ID.
No. The link points to a specific verified business listing, so you need a Google Business Profile. If the profile exists but you cannot access it, you can still build the link from the business Place ID using Google's Place ID Finder.
Yes — the "Ask for reviews" button inside your Google Business Profile is the official generator. It produces the same link every time, so you only need to copy it once and reuse it everywhere.
Yes. Leaving a Google review requires a Google account. Most smartphone users already have one, which is why removing every other point of friction — with a direct link or QR code — matters so much.
Yes. The g.page and maps.app.goo.gl links are already short, but you can run any version through a URL shortener for cleaner texts and printed materials. For in-person requests, a QR code is usually better than a shortened link.
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